Hi! I’m Alejandra Maxera. Nice to meet you!
Born and raised in Lima, Peru, I’m a professional brand and graphic designer with 7+ years of experience in the design industry. I’m ready to team-up with business owners which truly believe in the potential of their brands’ purpose.
GET TO KNOW ME

“I LOVE THE PROCESS OF CREATING MEANINGFUL BRANDS, WHICH EMBRACE AND SHOW THEIR TRUE PURPOSE AND AUTHENTICITY”

That’s what makes your brand unique and what will connect on a deeper level with your audience. Also, I truly enjoy encouraging and guiding other designers in their design journey. If I'm not designing, you will find me traveling around the world, at a music festival or concert, or surrounded by lots of animals. Perhaps meditating in nature, reading or maybe buying lots of colorful prints. 
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I graduated from the Peruvian University of Applied Sciences (UPC) in 2020 with a bachelor’s degree in Professional Graphic Design. Also I had the experience of working in different creative agencies and branding studio in Lima. In 2024 I graduated from a Master’s Degree in Branding at Elisava Barcelona School of Design and Engineering.

My Philosophy

Embracing who we are is key 

Through analysis and strategy I go beyond aesthetics to embrace and understand what really makes your brand stand out from the rest. I’ll help you find your own authentic self to show your real power to the world. Brands are designed for people. Finding your brands' true purpose is what makes your audience connect on a deeper level with your business.

Awards & Recognitions

Francesca Maxera

Behance Graphic Design Gallery (Branding)

2024

Francesca Maxera

World Brand Design Society (Silver Award)

2024

Elisava

Valedictorian

2024

Elisava

Alumni Ambassador - Peru

2024

Francesca Maxera

The Dieline (Feature)

2023

Francesca Maxera

World Brand Design Society (Feature)

2023

Francesca Maxera

Packaging of the World (Feature)

2023

@alemaxdesign

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